From the design meeting to the startup.

Price the pool from your own past builds, sell it with a link, and run every stage from dig day to the owner walkthrough. Your customer follows along in Marco.

Price it from the builds you've already done.

Estimates with a price check

Waterline looks at your past jobs like this one: what you charged, whether you got it, and what it cost by the time it was done. Then it suggests a price that keeps your profit target.

  • Shell by the square foot, waterline tile and coping by the linear foot, decking by the square foot
  • Warnings for a price below cost, a thin margin, or a line you usually include left off, like the dumpster
  • Extra drive time added when the job is farther out than usual
  • You decide the price, every time
A Waterline estimate for an equipment pad upgrade, waiting on the customer

Change orders before you build them

The owner wants a raised spa that spills into the pool. Write the change order on the job; they sign it from a link or in Marco, and the job total updates.

A fiberglass pool install in Waterline, with its stages and next step

Stage payments

Bill the deposit at signing, then progress bills as the build moves. Customers pay by card or bank from a link.

  • Payments recorded on the invoice by themselves
  • Files for QuickBooks Online and Xero
  • Job costing shows budget against actual on every build
Waterline invoices: owed, overdue and partly paid

Every stage, every inspection, every sub.

  • Permits and inspectionsEach application on the job with the town, permit number, dates and fee. Steel and bonding, electrical and final inspections under it. A failed one lines up the re-inspection.
  • ScheduleDig day, inspections and meetings on one calendar across every job. Subscribe to it in Google Calendar, Apple Calendar or Outlook.
  • Purchase ordersOrder the pump, filter, heater and automation for the job. When it arrives, receive it onto the job or the shelf.
  • Subs and vendorsYour excavator, shotcrete crew, tile setter and electrician, with their documents, linked to the jobs they work.
  • Daily logs and photosWeather, who was on site, what got done, delays and inspections, with photos. Share the ones you choose with the owner.
  • Job costingMaterials, labor and subs against the budget as the build moves, with received orders counted in.

Pick "Pool builder" at setup.

Your warranties, estimate wording and payment terms are filled in for you. Change any of it.

  • Starter price bookDesign and permits, gunite, vinyl and fiberglass pools, decking, equipment, features, fill and startup, at typical U.S. prices.
  • Warranty choicesLifetime structural, 1-year workmanship, 3-year plumbing and leak, and equipment under the manufacturer's warranty. Pick one on each finished job.
  • Estimate termsRock, groundwater and buried debris priced before extra work, payments at the stages shown, and design changes by written change order.

They follow the build in Marco.

Fewer "where are we?" calls

Owners see where the job stands, the inspections, the photos and daily logs you share, their invoices and their change orders, in Marco, our free app for pool owners.

  • You choose who's invited and what they see
  • Messages come to your team in one thread
  • Your logo and colors on everything they see
Marco: following a replaster job shared by the pool company

New builds from Marco

Set the zip codes you serve. When an owner near you asks Marco about a new pool, it lands in your leads with their details and their OK to call.

Waterline leads, with pool owners near you from Marco

For builders with salespeople and several crews.

  • Team rolesSales, office and field crew each see their part. Profit and overhead stay with owners and admins.
  • CommissionsFlat, per job type or your own rules, with statements for each salesperson and a payroll file.
  • MunicipalitiesEvery town you build in: its office, forms, fees and what it asks for.
  • ReportsHow jobs are moving, permit times by town, lead sources, and what you've billed and collected.

Quote your next pool in Waterline.

Try it free for a week, or call (866) 464-1540 and we'll walk you through it.